Mobile 2.0 – 10 mars 2010 : Interviews with Michael Halbherr (Nokia) and Paul Berney (MMA)
Posté le 10 mars 2010 par Franck Perrier

During this conference i had the pleasure to chat with two of the leaders of the mobile industry,Michael Halbherr, Vice-President of Ovi Experience at Nokia and Paul Berney Managing Director, Europe Branch MMA Global. We discussed the following themes:
With Michael :
- OVI’s markets and strategies
- A revolution in mobile usage
- A price drop for the smartphones
- The future of mobile applications
More information about Michael Halbherr, watch his video on YouTube.
With Paul :
- Build a longlasting and profitable ecosystem for brands in the mobile environment
- Mobile marketing for a greater relationship with customers
- Geolocalization tools for mobile : Google’s dominant position
- Viewpoint on augmented reality
- Advertising on mobile
More information about Paul Berney, watch his video on YouTube






