E-Marketing and reputation on social networks

60% of the marks come to the e-reputation through crisis management. The web has exposed corporate reputations, brands and individuals for all to see.

These emerging crisis situations, we have analyzed in depth, will accelerate. We help to manage them, anticipate their management potential and create a positive online reputation, a real driver of digital strategy performance.

Storytelling and content creation in the service of online reputation

Idaos with brands in their editorial strategy and content creation and differentiating remarkable in their affinity for DNA. This content is then broadcast on social media selected based on their profile.

IDAOS services in e-reputation:

• Watch and audit
• Mapping targets and influencers
• Analysis of conversations
• Crisis management on social networks
• Content Creation / Brand content - Read more
• Community Management - Read more

E-reputation: work methodology

Idaos helps clients to think about a crisis scenario to deploy tailored to their structure, their activity with their values ​​to anticipate and cope with a rapid dissemination of information on the web.

Work around the e-reputation is in the methodology developed by Idaos, an approach that consruit phases.

• LISTEN: It is essential to be aware of what what is being said about your brand new chat rooms, to be alert to anticipate.
• ANALYSIS: The listening phase should be followed by an analysis phase. You have to understand how people talk about you in order to conduct any action, determine its scope and your flexibility.
• REACTING AND MANAGE: Have a grip on its online reputation involves knowing how to react and how to take action over the long term. Take action and thoughtful built is essential to have a positive impact in managing their online reputation.
• SPEAK: Successful completion of these actions is speaking. It must be structured to have a strong and lasting impact. Know how to talk about his brand, keeping up with his own DNA in a logical and content creation of value for the brand.