Community Management

A brand is what says Google. Brands must be mastered their speeches. These words are taken from the web, the new chat rooms, such as forums, blogs, social networks like Facebook, microblogging sites like Twitter etc..

IDAOS services in community management

• Upstream thinking around the brand and its DNA: determine his manner of speaking
• Development of the editorial strategy: determine the type of content to highlight
• Development of a charter community management: determine the nature of speaking
• Delegation on our site community managers or management of your home community management
• Transfer of skills in community management through training

How do we work on community management?

• WORK AROUND THE POSTURE OF THE MARK (DNA): a brand which has campaigned for community management must structure his speaking in terms of its DNA, equivalent to the following questions: how to talk? what? what tone to adopt? how to address the community? etc ...
• CONTENTS: Editorial define a strategy for the long term is essential, community management is part time and is not the "one shot". We must question the themes to illustrate how and on: rich media content available (text - pictures - movies)
• ANIMATION: in terms of community management, and to know how to continue speaking. It is therefore very important to consider the animation of a page, how often you wish to speak. Generate relevant interactions with the Internet is a tool for measuring the relevance of community management.

Charter of community management

Develop a marketing strategy social media to create a brand with it requires a charter community management, charter which follows the following logic: