strategie-internet-idaos1

Manager advertising on Facebook in 4 key steps

Posted March 8, 2012 by Franck Perrier

More and more brands mount operations on Facebook. This is how to bring out these operations and generate traffic on the page. To take a picture, Facebook page, your mall: how to bring consumers? Facebook has developed a commercial offering sharp: how to build [...]

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strategie-internet-idaos1

LeWeb2011: six key trends for the Internet in 2012

Posted December 13, 2011 by admin

It took us a week to pull together our presence on site at LeWeb 2011, the largest European exhibition in the internet, and read 1% of what was written. We derived six major trends that foreshadow the Internet in 2012. 1 - The convergence of the Social, and the Local [...]

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Folder "Digital Communication" Strategies in the magazine

Posted May 3, 2011 by Franck Perrier

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The Academy and Idaos Digital Strategies in the magazine

Posted January 20, 2011 by Franck Perrier

Cathy Leitus in Strategies Magazine January 20, 2010, made a lap of agencies that support their customers in training. DDB, Nurun, Vanksen are honored and qu'Idaos Digital Academy and she has to have followed an opposite approach: consultancy and training to operational marketing. [...]

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MEDEF - December 2, 2010 - What marketing strategies on Facebook?

Posted November 22, 2010 by Franck Perrier

I will be hosting this Thursday a luncheon for members of MEDEF on opportunities for brands to engage in conversations with Internet users. What is engagement marketing? How to develop a strategy on Facebook? BtoB or BtoC, what options? How to launch and lead their communities? How to choose a partner agency or application [...]

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The FFF, blues and Domenech: radiograph of a lasting negative impact on Web 2.0

Posted June 24, 2010 by Franck Perrier

Following the episode of the World Cup, the negative buzz around the blue intensified over the Internet with the power of viral web 2.0 tools: social networks, blogs, Twitter ... The E-blue reputation is tarnished and it realize how the impact of these messages is sustainable on the web. There are [...]

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