The challenges of communities marked by Emeric Ernoult of Affinitiz

July 22, 2010 No comments yet

Emeric Ernoult, Co-Founder and Commercial Director of Affinitiz , a company specializing in the development of Web technology and community platforms, "social media", just published a White Paper on Community trade mark. To download here without even typing his e-mail: This is the true free web!

In some fifty pages, it indulges in an analysis of the social Internet and different types of communities. I especially appreciated the chapter on the communities feedback that decrypts the functioning of the most common community platforms on the Internet.

According Emeric, the classification of different types of communities proposed is not fixed. A community within several categories (passion, expertise, owners, etc..) Even more likely to sustain.

I actually think that Facebook is not the only option for creation and animation communities, especially on targets in the professional context BtoB. Faced with Facebook pages and fans, who can collect large numbers of people without creating a real sense of belonging, there is room for the creation of specific communities, as proposed Affinitiz.



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